Nathan Snell's Blog – Internet Strategist | Tag Archive | content

Posts Tagged with "content"

Social Media Marketing

Posted on March 31st, 2008

Written by Nathan Snell

Tags
atomize, chunk, content, content chunking, distribute, Marketing, Social Media Marketing

Smaller Content. Bigger Spread.

Break your content into smaller chunks and disperse it on as many websites as you can. The act of chunking your content increases the chance others will take hold of it and pass it on (distribute it). Today, most marketers work on having some component of their campaign viral. When done right, giving away small [...]
Internet Strategy

Posted on November 26th, 2007

Written by Nathan Snell

Tags
content, Marketing, Social Media, viral, viral marketing

From short content to involvement

A riff you might hear very often online is how shorter content wins over long content (longer videos, posts, etc). I have always thought this as a misleading but relatively true statement. Short content doesn’t win on its own. It reduces the amount of time it takes a user to decide whether they like what [...]