While my Facebook Marketing Guide is coming along, I also recognize that some people simply don’t want to spend all the time going through a series of less than 5 minute videos and 300 word blog posts. That’s totally cool. And if you’re one of those people, this post is for you. The Small Business [...]
One of the most common questions I get regarding Facebook Pages is “How do I prevent fans from posting on my Page?”. First, I don’t recommend doing that. But in the event you want to, this video will show you how to configure your Page’s wall, applications, and settings. RSS peeps, please click through to [...]
This post is part of my series, The Complete Guide on How To Use Facebook for Business. In this video, I outline 2 quick and simple steps to help your Facebook Page get found by people who are looking for it within Facebook.
This post is part of my series, The Complete Guide on How To Use Facebook for Business. In this video I take you through the first stages of creating a Facebook Page for your company, the importance of choosing your categories, picking a name that people are looking for, and what account you should be creating [...]
This post is part of my series, The Complete Guide on How To Use Facebook for Business. This next line should wake you up like realizing you accidently hit “reply all” to that personal e-mail you meant to send to one specific person. 1. Most people will come to your Facebook Page just once. Taking [...]
With a population larger than most countries, Facebook is Godzilla of the social networking space. The opportunity Facebook brings to businesses should be obvious – there’s a lot of potential customers and eyeballs available. But getting access to the widely untapped population of hundreds of thousands of Facebook users can be a bit tricky. That’s [...]
Should be don’t post inconsistently or don’t stop posting. At the very least it’s somewhere in-between those two ideas. There’s a great reason for why you should post consistently. Namely, if you don’t post consistently it will cause your subscriber count to stagnate faster than Tiger Wood’s personal life. The analogy still works because numbers [...]
We had a great turnout for our Facebook webinar at Talk this week. My initial concern was that I ended up packing it with too much information, but not in a good way. You know, like when you are making a PB&J but you add too much J and it spills over onto your hands [...]
I did some more digging after my recent post discussing a kind of facebook optimization to improve chances of showing up in the News Feed (FB’s biggest viral point) and came upon a great post on Shoemoney. The post on Shoemoney is only looking at Pages, but brings to light 2 very interesting points that [...]
It means your online marketing is no longer just about what you post, it’s about when you post it. And it means that search engine optimization and making sure you can be found online will become even more important. Those two sentences above may seem simple and may not mean much to you know, but [...]