• Social Media Marketing

    Posted on September 27th, 2008

    Written by Nathan Snell

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    Are You Really What You Say You Are?

    I got a call from a friend of mine the other day asking if I wanted to do lunch and talk about business and the industry. I’ve received a number of calls like these from friends of mine who are recent graduates, and in most cases, honestly, it’s an awkward call. It feels awkward because [...]

  • Life

    Posted on September 26th, 2008

    Written by Nathan Snell

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    I’ve met my match.

    I realize I am being a bit unfair to you all. I haven’t posted in what feels like ages, and when I do post, it’s simply to say: I’ve met my match. But not in business, in relationships. Not that you know her (though given the small world, it’s possible), but for the sake of [...]

  • Internet Strategy

    Posted on September 3rd, 2008

    Written by Nathan Snell

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    A lesson for selling products online by IKEA

    A lesson for selling products online by IKEA

    OK. I like marketing. This is no surprise seeing as how I blog about it. But it makes me want to just punch someone in the teeth when a company that does a fantastic job in one component of their marketing drops the ball in another, related component – especially when that area is, you [...]